What's In Today's Issue???

Notes From Your Publisher | My IBiz Ads | When Is A Niche Market Over-Crowded? By Willie Crawford

| Ezines On Parade | Hot Off The Presses | The Biggest Self-Employed Tax Deduction By Daniel

 Lamaute | Contact Information/Subscription Details

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Notes From Your Publisher

Hi everyone, welcome to another edition of MIBW. Welcome to all New Subscribers. Glad to have you on board.

This month's Winner for a free Solo and Top Sponsor Ad is............

Zamarud Zargar Congratulations for winning a free solo and top sponsor ad courtesy of MIBW. All you have to do is read the solo ads and you can find out all the details there.

For all the years that I have published MIBW, it was a dream come true for me. I finally got to have my own newsletter written exactly how I wanted it.

I have learned many lessons on how to maintain a newsletter. Sometimes it may not be as profitable as you would like but you always want to stick with it and with hard work, see where the cards may lay.

One thing I have learned is if it 'aint broke, don't fix it, and also if it 'aint working, then change it :)

I wasn't getting the feedback that I expected from the whole Jan CanDo series so, instead of moping and whining, I will just reinvent it and keep on moving as always.

I also see that I haven't received many clickthroughs for the online version. I tell you, every time I start with html, I get the low results but I assume for various reasons why people don't click.

But I still want to give it one more shot for another week and see how it goes.

Trust me there have been plenty of times where I was ready to throw in the towel and just not want to publish another issue again, but after an hour, the thought dies down and the common sense kicks back in.

I have come to the conclusion that I will never have enough time in the day to do EVERYTHING that I need to do for my business, so I will just have to tackle as much as possible and don't gloat at the end of the day about what ISN'T done.

My new site is finally up and running. Still have some things to do with it, but it's here. Ez Ad Posting.com http://ezadposting.com

There are actually 3 sections of the site. The first section is my

Paid Ad Posting Services.

For a while I noticed how hard it was for people who post many classified ads to take care of it in one shot. I decided to make that task easier by offering packages of ad posts to over 200 Classified sites for one price.

Now I am not talking about those sites out there that offer to blast your ad to a million sites for 5.00, no you receive an actual report on where your ad is going and how many sites it was submitted to.

This way you know you are getting your money's worth and saving yourself the time so you can take care of other business issues.

Ez Ad Posting Safelist

I have also included a Brand New Safelist for everyone. Safelists are new to me but I have wanted to start one for so long, now is the perfect time.

As an MIBW reader, you are automatically a Platinum Member which means you can post daily.

Sign up here The first 200 will receive Platinum Status.

Classified Coop Is Back in Town

The last section is the Return of my Classified Coop. For the long time readers, you know that I shut down the Classified Section of my ad coop last summer. Well now it's back and better than ever. Since I am starting from scratch again, the group is very small now, but it will grow.

If you are an ezine publisher and would like to join the Classified Coop or any of the Coops with Ezine Ad Helper, please read over the details here

So yes I have been busy and no I am not done. On to my next site, stay tuned for that one.

Never Keep Your Eggs In One Basket and never give up. Keep on striving.

I hope you enjoy today's articles and I will see you on Friday for our Classified Edition.

Donesia Muhammad
Ezine Ad Helper.com

KDM Publishing is a proud member of the
International Council of Online Professionals
(iCop)

P.S.

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Hot Off the Presses!
 

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Imagine you owned a website, if you took away all the graphics, could you still sell your product?

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When Is A Niche Market Over-Crowded?

Copyright © 2004, Willie Crawford
Willie Crawford.com
http://williecrawford.com



When investigating starting a business on the Internet, the
advice you'll very frequently get is to build a business in a
very targeted niche. You'll even be advised to find a niche
within a niche in some cases.

By focusing on a very tight niche, and offering only
products, services, and information within that niche, the
market naturally gravitates to you. The world will begin
recognizing you as the expert.

When someone is searching for information on that topic
in the search engines, since your site is so focused, it
naturally ranks higher. Since you've spent a lot of time
really researching the topic and related keywords, you
should naturally perform better in the pay-per-click search
engines too. Your focus will enable you to uncover
advantages that others miss.

As you initially choose a niche and begin to do your
research, you may notice that there are already a LOT of
people in that niche. There are already a lot of established
competitors. So you begin to doubt whether or not to get
into that market. How can you be sure that you're not
wasting your time by getting into an already saturated
market?

My rather bold statement to clients who ask me this
questions is that as long as you differentiate yourself
sufficiently, you have NO competition.

If you enter a market where there are already a lot of
sellers, that's a good sign. It means that people are
interested in that product category.

If you check at the pay-per-clicks and there are already
500 bidders, that's a good sign. Usually, that means that
the demand is so high that it attracted all of those
bidders.

Your challenge, again, become to find a unique, unfilled
need in that crowded market and fill it. How do you do
this? You begin with research. Keyword research is the
easiest way to do it.

Here's how I begin, and how I often have clients begin...
Brainstorm, every term that you can think of related to
your anticipated niche. Then use a keyword research tool
to look for related terms. As you compile a list of more
and more terms related to your topic, you're doing two
things. You're searching for an under-served segment, and
you're looking for terms that you'll target in your search
engine marketing efforts later.

Absolutely the best tool that I've found for assessing the
competition in a given niche is a piece of software called
Ad Word Analyzer. With this tool you enter a single word
or phrase. The software then queries the Overture
(pay-per-click) search engine database. It finds all of the
related terms that people did searches on in the past
month.

Next, Ad Word Analyzer queries both the Google
AdWords and Overture databases to see how many
pay-per-click campaigns are already active. This gives
you a very powerful snapshot of:

- How many searches were done for each term last month
- How many webpages there are targeting each term
- The ratio of searches to webpages targeting the searched
term
- How many pay-per-click campaigns there are at Overture
targeting a term
- How many pay-per-click campaigns there are at Google
AdWords targeting a term

That is very powerful information! If you see that a lot of
people are searching on a term for example, but that there
aren't many merchants targeting this market, it may be a
good market for you. It may also not be a good market. It
is entirely possible that the reason no one is targeting the
market is because people interested in that topic are
largely unwilling to spend money on things pertaining to
the topic.

So a good place to start is with Ad Word Analyzer. It was
created by my friend, and fellow Floridian, Jeff Alderson.
You can get a copy of this essential tool at:
http://TheRealSecrets.com/adword-analyzer.html

This is the place to start in researching your market. Your
focus should be on doing keyword research and spending
a LOT of time investigating the market before you start
building a website or promoting a product.

Marty Foley and I have done two recent tele-seminars
centered around choosing keywords, using pay-per-clicks,
generating traffic, and increasing website conversions.
Altogether these two tele-seminars are more than 4 hour of
discussion and insights into building a finely-tuned
marketing machine. I encourage you to check these out.

You can grab both transcripts at:
http://MasterThePayPerClicks.com

Getting back to the very basic question of when is a market
overcrowded - it's overcrowded when you can't make a
satisfactory return on investment in that niche. What you
consider a satisfactory ROI is a personal judgment. It
depends upon what you could get if you invested your
resources in an alternative investment.

Frank, I don't see why you'd want to enter an arena where
the competition is already very fierce... such as Internet
Marketing. I've already shared with you (in earlier articles)
that there are people quietly making six or even
seven-figure incomes off in fairly obscure niches. My friend
John Evans wrote about nine such people in his book
Success Alert. This book is required reading for anyone I
mentor or coach and is available at:
http://Success-Alert.com

One final opinion on over-crowded niches.... Many people
get excited about a potential product until they start their
research. Then when they see that there IS competition,
they use that as an excuse not to go through with the project.
They then move on to another potential niche, and repeat the
process. After they've checked out 20 different niches, and
concluded that they're all too competitive, it's really time for
them to take a serious look at their thought process.

Hopefully you do thorough research, but don't let a little
competition stop you from entering a market. If there is no
competition in a market, it's often because others have already
investigated that niche and determined it to be a total waste of
time. Sometimes it's good to follow the crowd... Just figure out
a way to stand out in that crowd.



Willie Crawford has been teaching others how to build an on-line
business since late 1996. Frequently featured in radio, magazine
and newspaper articles and interviews, Willie teaches the average
guy what the top marketers are doing but seldom talking about.
Willie provides detailed how to information in his newsletter,
through his personal coaching, and at his annual how to workshop.
Subscribe to Willie's free course at: http://williecrawford.com/

 

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The Biggest Self-Employed Tax Deduction

Copyright © 2004, Daniel Lamaute
Lamaute Capital, Inc.
http://www.InvestSafe.com



In what may be the biggest tax deduction scheme around, some
self-employed individuals are sheltering as much as $165,000
or more per year with tax deductible contributions to their
retirement plans. Such high levels of deductions can be
legitimately achieved through the use of a defined benefit,
or DB, retirement plan.

It's a well-known fact that putting money in a retirement plan is
a great way to reduce taxes on current income while accumulating
a nest egg for retirement. With the creation of solo DB plans,
it is now easier for business owners with no employees to sock
away significant retirement dollars for themselves.

DB plans provide a specific monthly or annual benefit for their
participants at retirement age. This retirement benefit is
based on a formula that is predetermined at the time the plan
is established. The amount of a participant’s retirement
benefit is usually based on a combination of his or her
compensation and years with the employer. Yearly an actuary
determines the amount the business must contribute for the
participant in order to fund the promised retirement benefit.
DB plans are generally more complex and more expensive than
other types of small business retirement plans. But, the
huge tax savings attainable with a DB can far outweigh these
negatives. That’s because the annual contributions of the DB
plan may exceed by three or four times the maximum limits
allowed for other plans such as the 401(k), SEP-IRA, or Keogh.

Thus, the solo DB plan makes most sense for the older highly
compensated entrepreneur, with no employees other than a spouse,
whose business can stash $100,000 or more into a retirement plan
for at last five years.

A few mutual fund companies have begun to offer turn-key solo DB
or uni-DB plans that simplify and reduce the cost of setting up
and maintaining these plans for firms whose only employees are
owners and their spouses. Ask your financial advisor or
accountant about these plans.


 

Daniel Lamaute, of Lamaute Capital, Inc. specializes in
setting up retirement plans for small business owners.
http://www.InvestSafe.com
 

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Contact Information

Copyright(c) 2004 KDM Publishing
Ezine Ad Helper.com
My IBiz Weekly.com

Ezine Ad Helper, and My IBiz Weekly is owned by:

KDM Publishing
Owner: Donesia Muhammad

264 Jadetree Drive
Hopkins, SC 29061

(877)256-8119 Voice Mail




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